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Media & Advertising
Publishers, adtech, agencies, and brand media strategies across platforms.
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Latest in Media & Advertising
Lead Gen Lab Rebrands as Hugo Digital Ads for Compass Real Estate Agents
6+ hour, 28+ min ago (387+ words) Hugo Digital Ads, the agency behind marketing for Compass real estate agents, is the new name of Lead Gen Lab. Since 2019 it has advertised 9,345 listings, delivered 7 billion ad views, and worked with 79 percent of Compass agents on RealTrends' The Thousand....
Study: Paramount Leaving California Could Cost State 57,980 Jobs, $21.2 Billion
22+ min ago (252+ words) Projections indicate that a Paramount exodus would severely hurt California’s economy to the tune of billions of dollars and tens of thousands of jobs if movie studio head David Ellison made good on his threat to relocate. AG Bonta’s lawsuit…...
Chopstix promotes Elio Elia to Marketing Director
33+ min ago (179+ words) He will oversee the company’s marketing, commercial, and innovation strategies. Chopstix has promoted Elio Elia to marketing director after 11 years with the Asian QSR group. Elia joined Chopstix in supply chain and procurement, where he worked on establishing the operational…...
The Lost Art of the Drop
8+ hour, 54+ min ago (417+ words) When I arrived at the ABC Studios, I was told they don’t accept packages. Please mail it. I was told it was for security reasons. Really? It was a magazine, For decades, Rosen Group represented magazines including People—home of…...
The VMH Group Launches New Digital Home For Its Global Media, Publishing & Ip Ecosystem
5+ hour, 2+ min ago (67+ words) PRLog The VMH Group Launches New Digital Home For Its Global Media, Publishing & Ip Ecosystem - VMH Media, encompassing VMH Magazine, VMH Luxury and VMH Sports Magazine - VMH Publishing, the company's book publishing and intellectual property division - The VMH distribution network,…...
Google’s Sapna Chadha takes on expanded APAC ads remit
5+ day, 1+ hour ago (466+ words) Google has elevated Sapna Chadha (pictured) to vice president of Asia Pacific ads go-to-market strategy and operations, expanding her remit across the region after nearly four years leading its Southeast Asia and South Asia frontier business. Chadha said her focus…...
Comcast, Paramount Skydance mull shutting European streaming venture SkyShowtime - Euronext Markets: Real-time Stock Market Data | live
9+ hour, 10+ min ago (157+ words) Sept 14 (Reuters) - Comcast's NBC and Paramount Skydance are considering winding down their SkyShowtime joint venture, which streams shows and movies in European markets, according to a letter reviewed by Reuters on Monday. • The SkyShowtime board wrote to CEO Monty Sarhan…...
California Seeks Restraining Order to Halt Corteva Spinoff
4+ hour, 25+ min ago (92+ words) news.bloomberglaw.com California has asked a federal court to temporarily block Corteva Inc.'s planned seed business spinoff, arguing the company will be left with insufficient assets to cover its PFAS liabilities. California’s Department of Justice asked the US…...
Uber Eats goes back to 2013, a world “B.U.E.”, to launch new platform ‘Phew’ via Special Australia
38+ min ago (300+ words) The shift follows four years of the impactful ‘Get Almost, Almost Anything’ campaign, which successfully broadened perceptions of Uber Eats beyond takeaway and was rolled out in more than 17 international markets. It succeeded the platform that kicked off the partnership…...
Scary Plants Media Helps Businesses Build Stronger Brands Through Community-Focused Marketing
11+ hour, 28+ min ago (257+ words) Scary Plants Media is taking a different approach to marketing—one built around a simple belief: real community investment beats chasing trends every time. Founded by Lesley Nickus, Scary Plants Media is a marketing consultancy focused on helping businesses better…...